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Niantic Inc


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Niantic Labs is a leader in augmented reality (AR) technology, known for creating immersive AR experiences that connect people with the physical world. Their advanced platform, Lightship, supports a wide range of AR functionalities, enabling developers to build shared AR environments that operate seamlessly across millions of iOS and Android devices globally. Niantic prioritizes community engagement and collaborative innovation in developing AR solutions that enhance real-world interactions.

Founded: 2010

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Niantic Company Overview

Founded in 2010 by John Hanke as an internal startup within Google, Niantic Labs spun off as an independent entity in 2015. The company catapulted to fame with the launch of Pokémon GO in 2016, a global phenomenon that integrated AR with mobile gaming, encouraging physical activity and social interaction in communal spaces. Since then, Niantic has expanded its portfolio with several other AR-based games and applications, continually pushing the boundaries of what AR can achieve in terms of user engagement and real-world application. Niantic's core technology platform, Lightship, allows developers to create AR experiences that are contextually aware of physical environments, supporting features such as shared-state multiplayer, realistic occlusion, real-time meshing, and semantic segmentation. This technology understands and maps the world to support AR experiences that are not only fun but also bring people together. The company is headquartered in San Francisco, California, and operates on a global scale, supporting hundreds of millions of users. Niantic maintains a strong focus on community and developer engagement, offering tools and resources that encourage a collaborative approach to creating the "real-world metaverse." With a commitment to using technology to foster human connections rather than isolation, Niantic continues to explore how AR can be used to enhance everyday life and interactions.