NextRoll Stock

Founded in 2006, NextRoll, Inc. has established itself as a leader in the marketing technology industry. The company's robust technology stack is designed to harness machine learning for gathering and analyzing data, thereby delivering precise marketing insights and tools that empower businesses to target and engage their audiences effectively. NextRoll operates two primary business units: AdRoll, which focuses on direct-to-consumer (D2C) brands by offering solutions like display advertising, social media ads, and behavioral emails; and RollWorks, a dedicated platform for B2B growth that identifies target accounts, engages them across various channels, and measures the impact of campaigns. This dual approach allows NextRoll to cater to a diverse range of business needs, from small startups to large enterprises, helping them achieve accelerated growth through strategic marketing practices. NextRoll’s commitment to innovation in data utilization and its ability to offer scalable solutions underscore its position as a critical player for companies looking to enhance their marketing strategies globally.