Madhive Stock

Founded to revolutionize TV advertising, Madhive delivers a full-stack programmatic platform tailored for today's digital and connected TV landscapes. The company's mission is to set TV free by providing a comprehensive suite of tools for broadcasters, agencies, and brands. Madhive’s platform encompasses campaign planning, activation, and measurement, enabling users to reach targeted audiences with precision and efficiency. The company’s technology includes a customizable, automated CTV operating system that simplifies the buying process. Key features include advanced custom reporting, brand lift measurement, and web and mobile attribution, providing granular insights into campaign performance. Madhive's platform is built to handle national scale with local precision, mapping 100% of OTT markets across 210 domestic DMAs, ensuring advertisers can buy smarter and improve performance with detailed local data. Madhive integrates seamlessly with existing data, order management systems, and deal IDs, offering out-of-the-box or custom-built modular UI solutions. This flexibility ensures that users with varying levels of experience can efficiently manage their advertising operations. The platform processes 200TB of data daily, supports over 20,000 simultaneous campaigns, and reaches 100 million households through its extensive network of 5,000+ publishers. By partnering with broadcast groups, brands, agencies, and ad tech platforms, Madhive helps clients transition from linear to digital TV advertising, capturing new revenue opportunities. With a commitment to innovation and performance, Madhive continues to lead the industry in providing effective and efficient TV advertising solutions.